Project Description
Mattress Mania
HOW I TACKLED THE PROJECT
Brief
Throughout the year, Mattress Mania runs promotional sales on mattresses and other related products. I was hired to revamp and reinvigorate the marketing, while still keeping it on brand.
I was tasked with creating both web and print graphics that would then be used to promote sales events and other special offers. They would also be used to market the launch of a new store.
Additionally, I was asked to come in and work with the owner on social media and paid search strategies.
Deliverables
The print and web graphics I created for Mattress Mania included store-front advertising, table-top advertising tents, window clings and website and social media graphics.
I also created high-resolution illustrations of the logo and other key branded materials.
Printed Advertising Materials
Store-front Advertisements
Website Landing Pages
Social Media Graphics
Website Graphics
Results
I created bold and eye-catching designs that attracted people into the various Mattress Mania stores and helped to promote special offers and discounts during important periods of the year. I also implemented changes to the website that allowed the owner to better track traffic and conversions.
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